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Barbara Orser (She/Her)

Orser, Barbara
Professor Emerita
B.A. (Hon.) (Waterloo), M.B.A. (Schulich, York), Ph.D. (Bradford)
Email
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Biography

Professor Orser’s research and advocacy focus on entrepreneurship and women’s economic empowerment. She has served in advisory roles with Women20 Delegation Canada and the Gender & Trade Advisory Group (Global Affairs Canada), as well as on the International Journal of Gender and Entrepreneurship editorial board and the Global Women’s Entrepreneurship Policy Research Group board.

Professor Orser chaired the Taskforce for Women's Enterprise Growth (2009 to 2011), a Canadian non-partisan consortium of prominent women business owners, service agencies, academics and industry associations. Prior to joining the Telfer School of Management in 2005, she was an associate professor at Carleton and Ryerson (now Toronto Metropolitan) universities and program manager of the Conference Board of Canada Centre of Excellence for Women's Advancement.

Research Interests

Publications during the last 7 years

Papers in Refereed Journals

  • Alakaleek, W., Cooper, S., Orser, B. and Harrison, R. 2024. Navigating gender and culture in constructing network ties: perceptions and behaviors of women founders in Jordanian digital businesses. International Journal of Entrepreneurial Behavior & Research, (In Press).
  • Peter, W. and Orser, B. 2024. Women entrepreneurs in rural Nigeria: formal versus informal credit schemes. International Journal of Gender and Entrepreneurship, (Accepted).
  • Orser, B. and Elliott, C. 2022. A conceptual model and assessment criteria to inform gender-smart entrepreneurship education and training plus. Gender in Management: An International Journal, 37(3): 360-387.
  • Orser, B. 2022. Building back better through feminist entrepreneurship policy. International Journal of Gender and Entrepreneurship.
  • Henry, C., Coleman, S., Orser, B. and Foss, L. 2022. Women’s Entrepreneurship Policy and Access to Finance in Different Countries: An institutional perspective. Entrepreneurship Research Journal, 12(3).
  • Orser, B., Liao, X., Riding, A.L., Duong, Q. and Catimel, J. 2021. Gender-responsive public procurement: strategies to support women-owned enterprises. Journal of Public Procurement, 21(3): 260-284.
  • Henry, C., Coleman, C., Foss, L., Orser, B. and Brush, C.G. 2021. Richness in Diversity: Towards more contemporary research conceptualisations of women’s entrepreneurship. International Small Business Journal, 39(7): 609–618.
  • Nitani, M., Riding, A.L. and Orser, B. 2020. Self-employment, gender, financial knowledge, and high-cost borrowing. Journal of Small Business Management, 58(4): 669-706.
  • Orser, B., Coleman, S. and Li, Y. 2019. Progress or pinkwashing: Who benefits from digital women-focused capital funds? Small Business Economics, 55: 363–387.
  • Orser, B.J., Riding, A.L. and Li, Y. 2019. Technology adoption and gender-inclusive entrepreneurship education and training. International Journal of Gender and Entrepreneurship.
  • Orser, B.J., Riding, A.L. and Weeks, J. 2019. The Efficacy of Gender-Based Federal Procurement Policies in the United States. Small Business Economics, 53(2): 491-515.
  • Coleman, C., Henry, C., Orser, B.J., Foss, L. and Welter, F. 2018. Policy support for women entrepreneurs’ access to financial capital: A comparative analysis of Canada, Germany, Ireland, Norway and the U.S. Journal of Small Business Management.
  • Orser, B.J. and Riding, A.L. 2018. The Influence of Gender on the Adoption of Technology among SMEs. International Journal of Entrepreneurship and Small Business, 33(4): 514-531.
  • Henry, C., Orser, B.J., Coleman, S., Foss, L. and Welter, F. 2017. Women's Entrepreneurship Policy: A 13 Nation Cross-Country Comparison. International Journal of Gender and Entrepreneurship, 9(3): 206-228.

Books

  • OECD, Henry, C., Orser, B., Coleman, S., Potter, J. and Halabisky, D. Entrepreneurship Policies through a Gender Lens. Paris, France: OECD, 2021.

Chapters in Books

  • Orser, B., Bokhari, K. and Richard, T. “Canada” in Entrepreneurship Finance Policies. In OECD Studies on SMEs and Entrepreneurship. Paris, France: OECD, 2024, (Accepted).
  • Orser, B. Strategies to Redress Entrepreneurship Gender Gaps in Canada Revisited. In Henry, C., Coleman, S., Lewis, K. and Foss, L.. Women’s Entrepreneurship Policy: A Global Perspective. London: Edward Elgar Publishing, 2022, (Accepted).
  • Elliott, C. and Orser, B.J. Feminist entrepreneurial identity: Reproducing gender through strategic decision-making. In Brush, C.G. and Greene, P.. Research Agenda for Women and Entrepreneurship. The Construction of Social Identity: The Case of Women Entrepreneurs. London, UK: Edward Elgar Publishing, Inc., 2018.
  • Orser, B.J. Strategies to Redress Entrepreneurship Gender Gap in Canada. In Henry, C., Nelson, T. and Lewis, K.. Routledge Companion to Global Female Entrepreneurship. London and New York: Routledge, 2017.
  • Henry, C., Orser, B.J., Coleman, S., Foss, L. and Welter, F. Women's Entrepreneurship Policy: A 13 Nation Cross-Country Comparison. In Brush, C.G. and Manolova, T.. A Comparative Analysis of Entrepreneurial Ecosystems and Growth of Women’s Entrepreneurship. London, UK: Edward Elgar Publishing, Inc., 2017.

Invited Contributions and/or Technical Reports

  • Orser, B., Elliott, C., Elam, A., Brush, C. and Shankar, A. 2023. "Gender-Smart Entrepreneurship Education and Training (2.0)", Access at https://geet.uottawa.ca/.
  • Thomas, M., Gregson, G. and Orser, B. 2022. "Gender-smart Entrepreneurship Education & Training Plus (GEET+) Action Strategy", Access at: https://weiforward.org/wei-global-institute/women-entrepreneurship/.
  • Al-Dajani, H., Bennett, D., Orser, B., Rambo, K. and Thomas, M. 2020. "Advancing Enterprise Education for Women in Science, Technology, Engineering and Mathematics among MENA Countries", September, Access at https://www.g20-insights.org/policy_briefs/advancing-enterprise-education-for-women-in-science-technology-engineering-and-mathematics-stem-among-mena-countries/.
  • Nefesh-Clarke, L., Orser, B.J. and Thomas, M. 2020. "COVID-19 Response Strategies, Addressing Digital Gender Divides", October, Access at https://www.g20-insights.org/policy_briefs/covid-19-response-strategies-addressing-digital-gender-divides/.
  • Orser, B. and Riding, A.L. 2020. "Financial Knowledge & Financial Confidence — Closing Gender Gaps in Financing Canadian Small Businesses", March, Access at https://www.scotiabank.com/women-initiative/ca/en/posts.financials.articles.gender-research.html.
  • Orser, B. and Elliott, C. 2020. "Gender-Smart Entrepreneurship Education & Training Plus (GEET+)", June, 37 Pages, Access at https://telfer.uottawa.ca/en/geet/.
  • Orser, B., Elliott, C. and Cukier, W. 2019. "Strengthening Ecosystem Supports for Women Entrepreneurs", Telfer Centre for Executive Leadership in collaboration with Ryerson Diversity Institute. Access at telfer.uottawa.ca/i2-report.
  • Orser, B., Riding, A.L. and Liao, D. 2018. "Action strategy to increase diversity of SME suppliers, Ottawa: Telfer School of Management", conducted in collaboration with Public Services and Procurement Canada. Access at telfer.uOttawa.ca/SMEprocurement2018-1.
  • Riding, A.L., Orser, B. and Liao, D. 2018. "Benchmarking Small and Medium Enterprises as Suppliers to the Government of Canada - Inclusion, Innovation and International Trade", Management in collaboration with Public Services and Procurement Canada. Access at telfer.uOttawa.ca/SMEprocurement2018-1.
  • Riding, A.L. and Orser, B. 2018. "Strengthening Financial Knowledge Among Canadian Entrepreneurs", in collaboration with The Business Development Bank of Canada.
  • Liao, D., Orser, B.J. and Riding, A.L. 2017. "Canadian Federal Procurement As A Policy Lever to Support Innovation and SME Growth", May, 49 pages, In collaboration with Q. Duong and J. Catimel (Public Services Procurement Canada). English ISBN 978-0-88927-495-2, 49 pages. Access at telfer.uOttawa.ca/SMEprocurement French ISBN 978-0-88927-496-9, 55 pages. Access telfer.uOttawa.ca/approvisionnementPME.
  • Liao, D., Orser, B.J. and Riding, A.L. 2017. "Canadian Federal Procurement As A Policy Lever to Support Innovation and SME Growth. Executive Summary", May, 2 pages, In collaboration with Q. Duong and J. Catimel (Public Services Procurement Canada).

Other Scholarly Contributions

  • (Book review) Orser, B. 2020. "FEMINISM: A Key Idea for Business and Society". Access at https://www.liisbeth.com/2019/08/14/feminism-a-key-idea-for-business-and-society/

Funded Research during the last 7 years

Funded Research during the last 7 years
From-To Source Title * ** Role Amount
2022-2024 CIHR The Life-Threatening Illness National Group (LifTING) Research Training Platform R C Co-A $ 2,399,711
2020-2022 Enterprise Holdings Foundation Entrepreneurial Feminism Project ($5,000 per annum for 3 years) O F PI $ 15,000
2020-2021 SSHRC Gender-smart Entrepreneurship Education & Training Plus R C PI $ 99,659
2018-2020 SSHRC Partnership Grant Financial literacy and Canadian business owners R C Co-I $ 24,900
2018-2019 Brookfield Institute for Innovation and Entrepreneurship Inclusive Innovation (I2) Action Strategy in collaboration with Ryerson Diversity Institute C G PI $ 224,900
2018-2019 SSHRC Insight Grant Overconfidence in financial decisions among self-employed Canadian R C Co-I $ 34,000
2018-2019 SSHRC Partnership Grant Federal SME Procurement, in collaboration with Public Services and Procurement Canada R C PI $ 24,900
2017-2020 Status of Women Canada Empowering Women Leaders in Health: Health Care, Health Sciences & Indigenous Health S O Co-I $ 400,000
2017-2018 SSHRC Partnership Grant Partnership Engage Grant, Financial literacy and Canadian Business Owners in collaboration with The Business Development Bank of Canada R C Co-I $ 24,900
2016-2017 CREWW (Centre for Research and Education on Women and Work) The Impact of Female-focused SME Interventions in Advanced Technology Sectors (Renewed) R O PI $ 5,000
2016-2017 US Embassy & Consulates Perspectives about Women’s Enterprise E G PI $ 18,000
2014-2018 SSHRC Insight Grant Financing and the Growth of SMEs R C Co-I $ 82,070

LEGEND:

*Purpose
C: Contract (R and D) | E: Equipment Grant | R: Research Grant | S: Support Award | P: Pedagogical Grant | O: Other, U: Unknown

**Type
C: Granting Councils | G: Government | F: Foundations | I: UO Internal Funding | O: Other | U: Unknown

Role
PI = Principal Investigator | Co-I = Co-Investigator | Co-PI = Co-Principal Investigator

Pillars
Wealthier

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