Ruhi, Umar

Associate Professor

Acting Director for the E-Business Technologies (EBT) Programs

B.Sc. (Toronto), MBA (McMaster), Ph.D. (McMaster)

Location: DMS 6148
Telephone: 613-562-5800 x 1990
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.
Website: View Website

Biography

Dr. Umar Ruhi received his PhD in Information Systems & Management Science from the DeGroote School of Business at McMaster University. Prior to his PhD, he also completed his MBA from McMaster University with dual concentrations in E-Business and Strategic Knowledge Management, and his B.Sc. in Computer Science from the University of Toronto.

At Telfer, Umar teaches various undergraduate (B.Com) and graduate (MBA) courses in Information Systems and Digital Enterprise Strategy. Additionally, he teaches in the University’s interdisciplinary M.Sc. and PhD programs in E-Business Technologies. Most of his courses consist of an integration of themes and topics related to business strategy and technology applications.

Umar’s research interests lie at the intersection of Information Systems and Knowledge Management, and his research programs are concerned with exploring contemporary information and communication technologies (ICTs) and their applications in human, organizational, and social contexts. His current research interests include enterprise gamification, IT consumerization, enterprise social media strategy, and end-user development.

Umar’s research has been applied in industry contexts by various organizations, and it has also been recognized through best paper awards at several conferences. His PhD dissertation on online communities also won the best dissertation award from the German Society for Online Research (DGOF) in 2012.

Umar has also been involved in consulting, advisory, and analytical roles with initiatives related to online communities, e-government portals, user experience design, web usability engineering, web analytics, and knowledge management practices. Before joining academia, Umar worked as a management consultant with engagements ranging from strategic & operational planning to multi-site technology deployment for different E-Business ventures. More information about Umar is available at http://ruhi.telfer.uottawa.ca

Research Areas

Consumer Health Informatics
E-Government
End-User Development
Enterprise Gamification
IT Consumerization
Information Systems
Knowledge Management
Social Computing

Teaching Areas

Cyber Security Management
E-Business Systems & Strategies
Enterprise Social Media Strategy
Interdisciplinary Research Methods
Knowledge Management
Strategic Information Systems Management
Web Services Architecture & Applications

Publications during the last 7 years

Books

Aïmeur, E., Ruhi, U. and Weiss, M. E-Technologies: Embracing the Internet of Things (IoT)”, Lecture Notes in Business Information Processing. Berlin, Germany: Springer-Verlag , 2017.

Chapters in Books

Chugh, R. and Ruhi, U. Social Media for Tertiary Education. In Encyclopedia of Education and Information Technologies. Amsterdam: Springer-Verlag, 2019.
Ruhi, U. Towards an Interdisciplinary Socio-Technical Definition of Virtual Communities. In Khosrow-Pour, M.. Encyclopedia of Information Science and Technology, 4th Edition. Pennsylvania, USA: IGI Global Publishers, 2017.
Ruhi, U. and Akhigbe, O. Lean Development in Design Science Research: Deliberating Principles, Prospects and Pitfalls. In Pastor, O. and Daneva, M.. Requirements Engineering: Foundation for Software Quality. Amsterdam: Springer-Verlag, 2016.

Papers in Refereed Journals

Chugh, R., Patel, S., Patel, N. and Ruhi, U. 2019. Likes, Comments and Shares on Social Media: Exploring User Engagement with a State Tourism Facebook Page. International Journal of Web Based Communities.
Chugh, R. and Ruhi, U. 2018. Social Media in Higher Education: A Literature Review of Facebook. Education and Information Technologies, 23(2): 605-616.
Ruhi, U. 2016. An Experiential Learning Pedagogical Framework for Enterprise Systems Education in Business Schools. International Journal of Management Education, 14(2): 198-211.
Ruhi, U. 2015. Level Up Your Strategy: Towards a Descriptive Framework for Meaningful Enterprise Gamification. Technology Innovation Management Review, 5(8): 5-16.
Sultan, K. and Ruhi, U. 2015. Overcoming Barriers to Client-Side Digital Certificate Adoption. International Journal of Computer Science & Information Security, 13(8): 9 pages.
Ruhi, U. and AlMohsen, D. 2015. Enterprise 2.0 & Knowledge Management: Exploring Cultural, Organizational & Technological Factors. Journal of Organizational Knowledge Management, 21 pages.
Ruhi, U. 2014. Social Media Analytics as a Business Intelligence Practice: Current Landscape & Future Prospects. Journal of Internet Social Networking & Virtual Communities.
Detlor, B., Hupfer, M. and Ruhi, U. 2013. Information Quality and Community Municipal Portal Use. Government Information Quarterly, 30(1): pp.23-32.

Funded Research during the last 7 years

Funded Research during the last 7 years
From-To	Source	Title	*	**	Role	Amount
2018-2019	MITACS	Trade Promotion Forecasting & Optimization for Consumer-Packaged Goods	R	O	Co-I	$ 105,000
2018-2019	MITACS	Blockchain Enabled Land Registry: Towards Improving Transparency, Accountability & Compliance	R	O	PI	$ 15,000
2017-2018	Telfer School of Management Research Fund (SMRF)	Organizational Change Management Practices for IT Consumerization Initiatives	R	I	PI	$ 6,000
2013-2016	University of Ottawa	Enterprise Technology Applications for Management Decision Making	S	I	PI	$ 7,500
2013	MITACS	Towards a Utility Framework for Enterprise Business Intelligence Mashups	R	G	PI	$ 15,000
2011-2012	Telfer School of Management Research Fund (SMRF)	Drivers and Barriers for the Deployment and Adoption of Online Personal Health Records in Canada	R	I	PI	$ 5,984

*Purpose = C: Contract (R and D), E: Equipment Grant, R: Research Grant, S: Support Award, P: Pedagogical Grant, O: Other, U: Unknown

**Type= C: Granting Councils, G: Government, F: Foundations, I: UO Internal Funding, O: Other, U: Unknown

Role: PI = Principal Investigator, Co-I = Co-Investigator, Co-PI = Co-Principal Investigator