Only three years after its official launch, local start-up Spoonity has already signed one of Ottawa’s biggest coffee shop chains, Bridgehead, as a client, and is in process of creating a pilot project for national chain Pita Pit. The winner of the 2012 start-up Garage competition, Spoonity is the brainchild of Telfer alumnus Myron Gomes and his business partner, Max Bailey, whose focus is encouraging customer loyalty through digital punch card rewards technology.

While rewarding customer loyalty is not a new practice, the company’s selling point is making the online experience more interactive and engaging for both the customer and the merchant.