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As we face new challenges with restrictions during the COVID-19 outbreak, many businesses are finding inventive ways to adapt to these changes.

Senior wellness and socialization is an important cause, but is especially key now when it comes to our increased levels of isolation. Telfer Alumna, Elizabeth Audette-Bourdeau launched Welbi in 2016, a platform designed to help recreational workers in retirement homes with increasing socialization and activities for seniors while also monitoring residents’ activity levels.

Welbi is an online platform designed to help improve the quality of life for seniors by increasing social activity, ultimately increasing occupancy rates in various communities. Recreational teams working at retirement homes have much more time available to them as a result of this customized life enrichment program. The tool provides insights on what works well, what has helped specific residents the most, and are ultimately able to increase happiness and quality of life. Through the use of automation, artificial intelligence, and an easy-to-use platform, Welbi has transformed the lives of countless seniors with an 86% satisfaction rate of residents happy with their community life.


cheerful senior couple looking at an electronic tablet How do they continue to engage residents during this time where physical distancing is highly encouraged? 

Welbi has adapted well to these issues by keeping seniors engaged without having to leave their rooms and risk the spread of COVID-19, a high concern especially for elderly citizens who are more susceptible to the virus. 

The Welbi team is working to ensure their platform continues to enable senior activity but for one-on-one activities and other programming that is manageable during these unforeseen times. In an interview with Techopia Live through the Ottawa Business Journal, Elizabeth shared: “For us, at Welbi, it’s about how do we support the teams within the retirement home – especially right now with this big crisis.” They have also shared a few recent blog posts on their website such as a list of Senior Community Activity Ideas During COVID-19 Quarantines, including ideas like livestreaming entertainment, reading books together, and sharing art from grandchildren.


Elizabeth Audette-Bourdeau headshot Pitch Competition Win in early March

In addition, right before our time of isolation began in mid-March, Elizabeth competed at the SoGal Pitch Competition in Silicon Valley where she won $25,000 USD from SoGal Ventures, marking the first win for a Canadian company at this competition. 




Recognition from the City of Ottawa

Welbi also received recognition for their work during this global pandemic last week when Mayor Jim Watson acknowledged the hard work of a few local businesses. He gave a special shout-out to Elizabeth for leveraging her platform during this time of social isolation.

Learn more about the amazing work at Welbi on their website, Facebook, or Instagram page.

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