MARCH 13 UPDATE:
The University of Ottawa is collaborating closely with public health officials to minimize the impact of Coronavirus COVID-19 across our campuses and in our community, therefore, the Exclusive Alumni Event in Montreal, scheduled for April 2nd, will be postponed until further notice. More information to come.
For more information about the University's policies and updates regarding COVID-19, please consult the following link: uottawa.ca/coronavirus
We thank you for your understanding, cooperation and patience.
Join us and fellow alumnus François Vaqué, MBA, Vice-President, Public Relations & Corporate Affairs, at Citoyen, at an exclusive event for alumni of the University of Ottawa’s Telfer School of Management.
François, who is well known for his expertise in analysing cases of crisis management and reputation management, will talk about the identity theft crisis at Desjardins, which occurred in the summer of 2019.
Sébastien David, Senior Vice-President, Business Strategy, at Cossette, will join François to explain how brand repositioning and strategic communications can help companies recover from crisis and regain confidence in consumers' minds.